Comments for Ilana FoxIlana Fox | Ilana Fox http://www.ilanafox.com Author of THE MAKING OF MIA, SPOTLIGHT, and ALL THAT GLITTERS (Orion Books) Mon, 20 Feb 2012 00:34:41 +0000 hourly 1 http://wordpress.org/?v=3.0.4 Comment on 2012 word count by Me http://www.ilanafox.com/blog/2012-word-count/comment-page-1/#comment-5391 Me Mon, 20 Feb 2012 00:34:41 +0000 http://www.ilanafox.com/?p=1580#comment-5391 I think you're the most amazing girl and please keep going. I think you’re the most amazing girl and please keep going.

]]> Comment on The Rise of the Social Commerce Curator by Scott Phillips http://www.ilanafox.com/columns/the-rise-of-the-social-commerce-curator/comment-page-1/#comment-5390 Scott Phillips Thu, 16 Feb 2012 13:25:02 +0000 http://www.ilanafox.com/?p=1636#comment-5390 Ilana, Great article. It seems like to date a lot of successful sites have used Celebs to curate a selection of products. Where this article has me thinking is how the rise of lifestyle bloggers, pinterest influencers will supercharge this. I think brands that engage key influencers in product promotions and collections will stand out. Thanks for posting! Ilana, Great article. It seems like to date a lot of successful sites have used Celebs to curate a selection of products. Where this article has me thinking is how the rise of lifestyle bloggers, pinterest influencers will supercharge this. I think brands that engage key influencers in product promotions and collections will stand out.

Thanks for posting!

]]> Comment on 2012 word count by meg http://www.ilanafox.com/blog/2012-word-count/comment-page-1/#comment-5378 meg Sat, 28 Jan 2012 16:52:44 +0000 http://www.ilanafox.com/?p=1580#comment-5378 yes - i want to. let's make a plan? x yes – i want to. let’s make a plan? x

]]> Comment on The Rise of the Social Commerce Curator by Marty http://www.ilanafox.com/columns/the-rise-of-the-social-commerce-curator/comment-page-1/#comment-5367 Marty Thu, 19 Jan 2012 15:56:05 +0000 http://www.ilanafox.com/?p=1636#comment-5367 I spoke at a Nokia expert night (me? expert? WTF?) last week, and the guys were all over content curation as the future of brands. They had data that showed peeps were 40% more likely to purchase something if it had been recommended to them by a friend on FB/Twitter. FB themselves predict that sharing will double every year from now on. Might lead to rotten product placement on the sly: "ooh, look, Jessie J can get a whole bag of Maltesers in her mouth", look at the pic - she was paid by Maltesers to do this, it's well moody, but it's the future. Pinterest/Tumbler, it's the future. Very interesting stuff, and well put, lady. I spoke at a Nokia expert night (me? expert? WTF?) last week, and the guys were all over content curation as the future of brands. They had data that showed peeps were 40% more likely to purchase something if it had been recommended to them by a friend on FB/Twitter. FB themselves predict that sharing will double every year from now on.

Might lead to rotten product placement on the sly: “ooh, look, Jessie J can get a whole bag of Maltesers in her mouth”, look at the pic – she was paid by Maltesers to do this, it’s well moody, but it’s the future.

Pinterest/Tumbler, it’s the future. Very interesting stuff, and well put, lady.

]]> Comment on The Rise of the Social Commerce Curator by Daniel Thomas http://www.ilanafox.com/columns/the-rise-of-the-social-commerce-curator/comment-page-1/#comment-5366 Daniel Thomas Thu, 19 Jan 2012 10:58:07 +0000 http://www.ilanafox.com/?p=1636#comment-5366 I agree, spot on again. I agree, spot on again.

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